Surprise, surprise. The fastest growing and the biggest demographic on Facebook is not what many of us think it is.

If you are one of the many people who have ever said something like “oh, I’m not to bothered about Facebook because it’s mostly college and university ‘kids’ and my market is mature adults with a home, mortgages and kids of their own” then I have news for you…

The fastest growing and proving to be the biggest demographic on Facebook is not high school, college and university students.

It is, in fact, the 35 – 55 year old age group!

The exact the age group most businesses want to reach with their advertising and marketing.

Still want to avoid Facebook because it’s a ‘college and university’ thing?